ARENA INTRO
VIDEOS

During the 2024 Season, I worked with our arena team to elevate our in-game experience. I pushed my creative to convince our fans to show up early and loud to our marquee matchups.

ARENA INTRO VIDEOS
Creative Direction  • Editing • Animation
BACK TO ALL PROJECTS

BREAKDOWN

PROCESS:

2024 Playoff Intro: During the NHL Playoffs, I edited these pieces to swell emotions through the organization's history.
Using Premiere and After Effects, I added visual and motion design assets to the center-hung, ribbons, and stat boards.
I also coordinated with South Side Symphony to align a live orchestra version of Paint it Black with our arena show.
This process took weeks of cross-department collaboration and footage tests at the arena to get the energy and feeling we needed.

STARTAFIGHT - Arena Intro Video: During the 2024 season, I edited this piece the sustain energy for our playoff push.
I composited visuals of our brand by motion tracking and designing our assets to fit a 90s aesthetic.
Using Premiere and After Effects, I also added visual and motion design assets to the center-hung, ribbons, and stat boards.
 

RESULTS:

The 2024 Playoff Intro was nominated for 'Best Show Open' at the Golden Matrix Awards

ADDITIONAL CREDITS:

LA Kings Production and In-Game teams
AEG Multimedia
Bryan Mayre - Final Sound Mixes
Gameday Creative - 3D Stanley Cup